Makeing linkes a different name

[Squeakyjack]

So like I used to be able to do this but i cant figure it out now, can someone tell me how to put names for like links so I could link my druid and have the name "Squeakyjack" there so if they clicked on Squeakyjack it would bring them to his armory. Sorry if im over explaining this :<

 

[Taitaih]

Something like this? Taitaih

 

[Squeakyjack]

Yes :<